Meet the Minds Behind Nootro
Two innovators, revolutionizing energy.

Judah Payeur
Co-Founder
Judah is an Honors economics student at the University of New Hampshire with 5+ years of entrepreneurial experience. After leading supply chain management and e-commerce development at his previous startup, he now drives operations at Nootro to deliver high-quality products.

Ted Lipinski
Co-Founder
Ted is a videographer with 5+ years of experience, creating everything from short-form content to longer productions. He focuses on clear, creative storytelling and prioritizes meaningful, high-quality work through collaborative approaches that ensure each project feels authentic.
Why Pouches?
The story behind the delivery method
The Problem
Traditional energy drinks were too sugary, pills took too long to absorb, and gums lost flavor quickly. We needed something better.

The Innovation
Pouches provide rapid sublingual absorption, precise dosing, and zero calories. The perfect delivery system for modern lifestyles.

The Result
Clean energy that works in minutes, not hours. No crash, no jitters, just sustained cognitive performance when you need it most.

Why Nootro Pouches?
Science-backed benefits built for you
Rapid Absorption
Feel the effects in 2-5 minutes through sublingual delivery, faster than any pill or drink.

Zero Calories
Clean energy without sugar or unwanted calories.

Cognitive Boost
Nootropics like B6 and magnesium support focus, memory, and mental clarity.

Portable & Discreet
Pocket-sized energy that works anywhere, anytime, without liquid.

No Crash
Sustained energy release prevents the jitters and crash of traditional stimulants.

Nicotine-Free
All the focus benefits without harmful chemicals like other pouches.